The AGROINNOECO project aims is to improve the innovation capacity of the business sector and to develop an appropriate environment for potential entrepreneurs that have feasible business ideas and are willing to turn them into real business plans by obtaining specific knowledge on specific pilot trainings intended for that purpose, the project's head says in an interview. The specific objective that the project follows is to provide adequate support to SMEs/entrepreneurs by encouraging business model innovation; motivating enterprises to develop and promote innovative products/services; promoting networking and clustering support by creating pre-incubation environment; facilitating the innovation transfer to the sector; internalization of the newly generated business ideas in the sphere of the agripreneurship; assisting in increasing the number of business companies in the Balkan Mediterranean regions, Mr. Tzomakas says.