Bulgaria Has Great People with Great Ideas, Plamen Rusev Says
The World Economic Forum Annual Meeting in Davos, Switzerland, attended by 2,500 of the most influential leaders in business and politics was an event that not a single owner of a global company would want to miss. However, certain criteria have to be met first. Plamen Rusev, the founder of the WEBIT world congress and his team have been working hard for three years, in order to achieve success. At one point they decided to present Bulgaria, instead of their own organization, along with the numerous investment opportunities here. Such appearances are essential for the country, according to Rusev, because:
“Investment and development policies are decided at such events. It is a great loss for our country that it has never attended one of those so far. India, Korea, Mongolia and Russia had their state-organized attendance, while Bulgaria was presented by our foundation only. At the same time we managed to attract the most important among those 2,500 guests – over 600 of them. We managed to attract global leaders and I am proud of my team – we changed the concept to advertising of Bulgaria and not of WEBIT. Friendships are created at such spots that can easily turn into business later on. We wanted to make friends and to invite those to Bulgaria, where they can feel and touch upon great people and great ideas that are worth the support. Once you show a man benefit potential, he will invest here.”
BNR