Bulgaria, Greece To Jointly Promote Wines in Three Non-EU Countries
The European Commission gave the green light to a Bulgarian-Greek three-year programme for promotion of wines in Switzerland, the United States and China, the agriculture ministry in Sofia said.
The EU, which approved the programme on June 28, will grant a total of 4.63 million euro ($5.82 million) to the two countries for promoting wines with protected designation of origin, the ministry said in a statement on Tuesday.
This is the second wine promotion programme for Bulgaria and its seventh product promotion initiative which has been approved by the EU.
The parties involved in the programme are the National Vine and Wine Chamber of Bulgaria and the Association of Winemakers and Viticulturalists of Northern Greece, state-run Bulgarian News Agency reported on Tuesday.