All Channels Communication Wins 3 Awards in the International PR Competition SABRE Awards 2011
2 Additional Agency Projects were Ranked among the Top 5 in Europe, Middle East and Africa
All Channels Communication was awarded 3 awards in the prestigious SABRE Awards 2011. With this accomplishment the agency became the most awarded Bulgarian agency in the international competition. The winners were announced late last night at a special ceremony in Prague. The agency received the grand prize of the international jury in the category "Fashion and Beauty" for the long-term campaign "From Love to Life: AVON against breast cancer". Together with the grand prize, the agency also received a Bronze SABRE award for its project "Green start", created for Postbank, as well as a certificate of recognition for the analysis E-Consumers Report, researching the attitudes of the Bulgarians in digital environment.
At the same time, 2 additional projects, created by All Channels Communication, were acknowledged to be among the 5 best in the region of Europe, Middle East and Africa., The integrated communication campaign "Mission Belissima", created for Bella Bulgaria, entered the top 5 in the category "Food and Drinks". The socially responsible program "High Start with Postbank" was also one of the top campaigns in the category "Education".
"Success in the international competitions is extremely important not only for All Channels, but also for the entire Bulgarian communications market. That success proves that in Bulgaria we make effective campaigns of high quality. The fact that the awarded projects combine different communicational channels makes me extremely happy. The success with the SABRE awards is even greater, as it proves the level of efficiency of the projects and this is where our strength lies." comments Alexander Dourchev, chief executive officer of All Channels Communication Group.
All Channels Communication is the only Bulgarian agency to win 10 international prizes and over 17 nominations from international competitions. In the PR competition SABRE awards only, the agency has 6 awards. Parallel to this All Channels has 3 prizes from the international business competition Stevie Awards, as well as one award from the competition Golden Drum.
A complete list of the nominated and distinguished campaigns can be found on www.holmesreport.com.
